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SWSG’s FAO Schwarz Family Foundation Fellow Goes to NYC

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FAO Schwarz Family Foundation Fellow maximizing recess to bring safe, meaningful play to 14,000 students in 28 schools throughout Boston, Cambridge & Lawrence.

FAO Schwarz, founded in 1862, is the oldest toy store in the United States. The company is known for its unique high-end toys, life-sized stuffed animals, dolls, and games. The FAO Schwarz flagship store on 5th Avenue & 58th Street (within the General Motors/GM Building) in New York City is a popular tourist destination, and has gained iconic status for its floor piano, cameos in major motion pictures, and real-life toy soldiers. The FAO Schwarz brand is currently the property of the descendants of the founder through the FAO Schwarz Family Foundation, but is now exclusively operated by Toys “R” Us Inc.


FAO Schwarz Barbie® Doll | The Barbie Collection

Any sale of the rights to the FAO name -- perhaps the most valuable asset -- must be approved by the FAO Schwarz Family Foundation, which was created by founder Frederick August Otto Schwarz's heirs.